Paid Meta Ads | GR-VSL Campaigns

Creative Intelligence

Client-facing video and image breakdowns tied to paid Meta spend, SQL quality, sales revenue, and lifecycle efficiency.

Creatives

41

Winners

5

Watchlist

5

Spend

$224,136

Revenue

$375,162

Best ROAS

6.12x

Top Winning Creatives

playable video
Winner93/100

v10.2

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue

$94,000

ROAS

6.12x

SQLs

33

CAC

$3,071

playable video
Winner78/100

v10.1

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue

$65,315

ROAS

1.81x

SQLs

78

CAC

$4,523

playable video
Winner76/100

White Board Creatives - POST ID: 837118101569281

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue

$117,807

ROAS

1.72x

SQLs

136

CAC

$6,235

Creative Library

Ad-level creative performance

playable video

v10.2

US - Adv+ LLA - 25+

Winner

Strong paid-ad lifecycle efficiency

Score

93/100

Spend

$15,356

Leads

43

CPL

$357

Booked

63

Showed

33

Show

52.4%

SQLs

33

Cost/SQL

$465

Closed

5

Close

15.2%

ROAS

6.12x

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue $94,000 / CAC $3,071

playable video

v10.1

US - Adv+ LLA - 25+

Winner

Strong paid-ad lifecycle efficiency

Score

78/100

Spend

$36,185

Leads

132

CPL

$274

Booked

124

Showed

78

Show

62.9%

SQLs

78

Cost/SQL

$464

Closed

8

Close

10.3%

ROAS

1.81x

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue $65,315 / CAC $4,523

playable video

White Board Creatives - POST ID: 837118101569281

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Winner

Strong paid-ad lifecycle efficiency

Score

76/100

Spend

$68,583

Leads

402

CPL

$171

Booked

264

Showed

136

Show

51.5%

SQLs

136

Cost/SQL

$504

Closed

11

Close

8.1%

ROAS

1.72x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $117,807 / CAC $6,235

playable video

KDAD206 1.7.26.mp4 - POST ID: 1263745318906555

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Winner

Strong paid-ad lifecycle efficiency

Score

72/100

Spend

$10,166

Leads

30

CPL

$339

Booked

32

Showed

24

Show

75%

SQLs

24

Cost/SQL

$424

Closed

2

Close

8.3%

ROAS

3.20x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $32,530 / CAC $5,083

playable video

v22.4

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Winner

Strong paid-ad lifecycle efficiency

Score

71/100

Spend

$66,269

Leads

312

CPL

$212

Booked

212

Showed

128

Show

60.4%

SQLs

128

Cost/SQL

$518

Closed

10

Close

7.8%

ROAS

0.98x

GR - VSL - Scale - CBO - Schedule - (08/18)

Revenue $64,692 / CAC $6,627

playable video

v19.2

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

20/100

Spend

$10,245

Leads

31

CPL

$330

Booked

19

Showed

12

Show

63.2%

SQLs

12

Cost/SQL

$854

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative - Incubator - CBO - Schedule - Business Owner Wave - (08/30)

Revenue $0.00 / CAC $0.00

playable video

v23.2

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

17/100

Spend

$1,061

Leads

5

CPL

$212

Booked

3

Showed

3

Show

100%

SQLs

3

Cost/SQL

$354

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (08/21)

Revenue $0.00 / CAC $0.00

playable video

v16.2

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

15/100

Spend

$144

Leads

2

CPL

$71.91

Booked

1

Showed

1

Show

100%

SQLs

1

Cost/SQL

$144

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

v11.4
image

v11.4

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

15/100

Spend

$0.00

Leads

2

CPL

$0.00

Booked

1

Showed

1

Show

100%

SQLs

1

Cost/SQL

$0.00

Closed

1

Close

100%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $47.00 / CAC $0.00

playable video

v01.3

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

14/100

Spend

$3,101

Leads

5

CPL

$620

Booked

5

Showed

4

Show

80%

SQLs

4

Cost/SQL

$775

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative - Incubator - CBO - Schedule - Business Owner Wave - (08/30)

Revenue $0.00 / CAC $0.00

playable video

v23.4

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

12/100

Spend

$1,050

Leads

2

CPL

$525

Booked

1

Showed

1

Show

100%

SQLs

1

Cost/SQL

$1,050

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (08/21)

Revenue $0.00 / CAC $0.00

playable video

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835 - US - Adv+ LLA - 25

Learning

Needs more signal before a decision

Score

11/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

1

Showed

1

Show

100%

SQLs

1

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835 - US - Adv+ LLA - 25

Learning

Needs more signal before a decision

Score

10/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

2

Showed

1

Show

50%

SQLs

1

Cost/SQL

$0.00

Closed

1

Close

100%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $530 / CAC $0.00

playable video

v15.2

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

8/100

Spend

$764

Leads

4

CPL

$191

Booked

2

Showed

1

Show

50%

SQLs

1

Cost/SQL

$764

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative - Incubator - CBO - Schedule - Business Owner Wave - (08/30)

Revenue $0.00 / CAC $0.00

v11.1
image

v11.1

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

8/100

Spend

$0.00

Leads

1

CPL

$0.00

Booked

1

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

2

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue $94.00 / CAC $0.00

playable video

v22.1

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

6/100

Spend

$2,736

Leads

13

CPL

$210

Booked

5

Showed

2

Show

40%

SQLs

2

Cost/SQL

$1,368

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (08/18)

Revenue $0.00 / CAC $0.00

playable video

KDAD170 12.26.25 (Doctors).mp4 - POST ID: 1256205846327169

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Learning

Needs more signal before a decision

Score

5/100

Spend

$300

Leads

1

CPL

$300

Booked

0

Showed

1

Show

0%

SQLs

1

Cost/SQL

$300

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $0.00 / CAC $0.00

playable video

v02.2

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

5/100

Spend

$0.00

Leads

2

CPL

$0.00

Booked

0

Showed

1

Show

0%

SQLs

1

Cost/SQL

$0.00

Closed

1

Close

100%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $147 / CAC $0.00

playable video

v18.2

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

4/100

Spend

$1,973

Leads

7

CPL

$282

Booked

4

Showed

1

Show

25%

SQLs

1

Cost/SQL

$1,973

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative - Incubator - CBO - Schedule - Business Owner Wave - (08/30)

Revenue $0.00 / CAC $0.00

playable video

v23.3

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

4/100

Spend

$987

Leads

5

CPL

$197

Booked

4

Showed

1

Show

25%

SQLs

1

Cost/SQL

$987

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (08/21)

Revenue $0.00 / CAC $0.00

playable video

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Learning

Needs more signal before a decision

Score

1/100

Spend

$0.00

Leads

2

CPL

$0.00

Booked

0

Showed

1

Show

0%

SQLs

1

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $0.00 / CAC $0.00

playable video

v01.1

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

1/100

Spend

$0.00

Leads

1

CPL

$0.00

Booked

0

Showed

1

Show

0%

SQLs

1

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $0.00 / CAC $0.00

playable video

v03.2

v03.2 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

1/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

1

Show

0%

SQLs

1

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

v11.2
image

v11.2

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

1/100

Spend

$0.00

Leads

2

CPL

$0.00

Booked

0

Showed

1

Show

0%

SQLs

1

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue $0.00 / CAC $0.00

playable video

v23.1

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

0/100

Spend

$2,334

Leads

3

CPL

$778

Booked

1

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (08/21)

Revenue $0.00 / CAC $0.00

playable video

v22.3

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$814

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (08/18)

Revenue $0.00 / CAC $0.00

playable video

v22.2

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$748

Leads

2

CPL

$374

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (08/18)

Revenue $0.00 / CAC $0.00

playable video

v19.2

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$635

Leads

1

CPL

$635

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

v12.4
image

v12.4

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$275

Leads

1

CPL

$275

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

playable video

KDAD216 1.7.26.mp4 - POST ID: 1263745282239892

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Learning

Needs more signal before a decision

Score

0/100

Spend

$252

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $0.00 / CAC $0.00

v11.4
image

v11.4

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$140

Leads

1

CPL

$140

Booked

1

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

playable video

v18.2

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$18.79

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

playable video

v01.2

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

1

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $0.00 / CAC $0.00

playable video

KDAD206 1.7.26.mp4 - POST ID: 1263745318906555

KDAD206 1.7.26.mp4 - POST ID: 1263745318906555 - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

1

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

v01.3

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $0.00 / CAC $0.00

playable video

IRS Hates This - POST ID: 1134462185168203

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $0.00 / CAC $0.00

playable video

v02.1

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $0.00 / CAC $0.00

playable video

v03.3

v03.3 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

v03.4

v03.4 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

v03.1

v03.1 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

v01.3

v01.3 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00