Paid Meta Ads | GR-VSL Campaigns

Creative Intelligence

Client-facing video and image breakdowns tied to paid Meta spend, SQL quality, sales revenue, and lifecycle efficiency.

Creatives

41

Winners

8

Watchlist

11

Spend

$418,553

Revenue

$1,350,980

Best ROAS

16.58x

Top Winning Creatives

playable video
Winner87/100

KDAD206 1.7.26.mp4 - POST ID: 1263745318906555

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue

$240,530

ROAS

7.14x

SQLs

28

CAC

$2,807

playable video
Winner86/100

White Board Creatives - POST ID: 837118101569281

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue

$526,629

ROAS

3.76x

SQLs

142

CAC

$2,745

playable video
Winner86/100

v10.2

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue

$276,207

ROAS

4.45x

SQLs

34

CAC

$3,649

Creative Library

Ad-level creative performance

playable video

KDAD206 1.7.26.mp4 - POST ID: 1263745318906555

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Winner

Strong paid-ad lifecycle efficiency

Score

87/100

Spend

$33,687

Leads

152

CPL

$222

Booked

171

Showed

28

Show

16.4%

SQLs

28

Cost/SQL

$1,203

Closed

12

Close

42.9%

ROAS

7.14x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $240,530 / CAC $2,807

playable video

White Board Creatives - POST ID: 837118101569281

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Winner

Strong paid-ad lifecycle efficiency

Score

86/100

Spend

$140,014

Leads

867

CPL

$161

Booked

636

Showed

142

Show

22.3%

SQLs

142

Cost/SQL

$986

Closed

51

Close

35.9%

ROAS

3.76x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $526,629 / CAC $2,745

playable video

v10.2

US - Adv+ LLA - 25+

Winner

Strong paid-ad lifecycle efficiency

Score

86/100

Spend

$62,026

Leads

225

CPL

$276

Booked

244

Showed

34

Show

13.9%

SQLs

34

Cost/SQL

$1,824

Closed

17

Close

50%

ROAS

4.45x

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue $276,207 / CAC $3,649

playable video

v10.1

US - Adv+ LLA - 25+

Winner

Strong paid-ad lifecycle efficiency

Score

85/100

Spend

$46,054

Leads

186

CPL

$248

Booked

196

Showed

79

Show

40.3%

SQLs

79

Cost/SQL

$583

Closed

12

Close

15.2%

ROAS

3.16x

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue $145,362 / CAC $3,838

playable video

v22.4

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Winner

Strong paid-ad lifecycle efficiency

Score

71/100

Spend

$66,269

Leads

312

CPL

$212

Booked

212

Showed

128

Show

60.4%

SQLs

128

Cost/SQL

$518

Closed

10

Close

7.8%

ROAS

0.98x

GR - VSL - Scale - CBO - Schedule - (08/18)

Revenue $64,692 / CAC $6,627

v11.1
image

v11.1

US - Adv+ LLA - 25+

Winner

Strong paid-ad lifecycle efficiency

Score

56/100

Spend

$3,233

Leads

22

CPL

$147

Booked

17

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

4

Close

0%

ROAS

9.93x

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue $32,094 / CAC $808

playable video

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835 - US - Adv+ LLA - 25

Winner

Strong paid-ad lifecycle efficiency

Score

54/100

Spend

$1,954

Leads

8

CPL

$244

Booked

7

Showed

1

Show

14.3%

SQLs

1

Cost/SQL

$1,954

Closed

3

Close

300%

ROAS

16.45x

GR - VSL - Spread - ASO - Schedule

Revenue $32,147 / CAC $651

playable video

v03.2

v03.2 - US - Adv+ LLA - 34

Winner

Strong paid-ad lifecycle efficiency

Score

50/100

Spend

$1,930

Leads

13

CPL

$148

Booked

9

Showed

1

Show

11.1%

SQLs

1

Cost/SQL

$1,930

Closed

2

Close

200%

ROAS

16.58x

GR - VSL - Spread - ASO - Schedule

Revenue $32,000 / CAC $965

playable video

v19.2

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

20/100

Spend

$10,245

Leads

31

CPL

$330

Booked

19

Showed

12

Show

63.2%

SQLs

12

Cost/SQL

$854

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative - Incubator - CBO - Schedule - Business Owner Wave - (08/30)

Revenue $0.00 / CAC $0.00

playable video

v23.2

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

17/100

Spend

$1,061

Leads

5

CPL

$212

Booked

3

Showed

3

Show

100%

SQLs

3

Cost/SQL

$354

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (08/21)

Revenue $0.00 / CAC $0.00

playable video

v01.1

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

15/100

Spend

$5,285

Leads

24

CPL

$220

Booked

10

Showed

1

Show

10%

SQLs

1

Cost/SQL

$5,285

Closed

3

Close

300%

ROAS

0.06x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $301 / CAC $1,762

playable video

v16.2

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

15/100

Spend

$275

Leads

2

CPL

$137

Booked

1

Showed

1

Show

100%

SQLs

1

Cost/SQL

$275

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

playable video

v01.3

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

14/100

Spend

$3,101

Leads

5

CPL

$620

Booked

5

Showed

4

Show

80%

SQLs

4

Cost/SQL

$775

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative - Incubator - CBO - Schedule - Business Owner Wave - (08/30)

Revenue $0.00 / CAC $0.00

playable video

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835 - US - Adv+ LLA - 25

Learning

Needs more signal before a decision

Score

13/100

Spend

$825

Leads

7

CPL

$118

Booked

6

Showed

1

Show

16.7%

SQLs

1

Cost/SQL

$825

Closed

1

Close

100%

ROAS

0.64x

GR - VSL - Spread - ASO - Schedule

Revenue $530 / CAC $825

playable video

v23.4

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

12/100

Spend

$1,050

Leads

2

CPL

$525

Booked

1

Showed

1

Show

100%

SQLs

1

Cost/SQL

$1,050

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (08/21)

Revenue $0.00 / CAC $0.00

playable video

KDAD170 12.26.25 (Doctors).mp4 - POST ID: 1256205846327169

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Watch

Meaningful spend with weak downstream signal

Score

11/100

Spend

$2,178

Leads

3

CPL

$726

Booked

1

Showed

1

Show

100%

SQLs

1

Cost/SQL

$2,178

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $0.00 / CAC $0.00

v11.4
image

v11.4

Small and Medium Business - 25+

Watch

Meaningful spend with weak downstream signal

Score

10/100

Spend

$1,842

Leads

4

CPL

$461

Booked

2

Showed

1

Show

50%

SQLs

1

Cost/SQL

$1,842

Closed

1

Close

100%

ROAS

0.03x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $47.00 / CAC $1,842

playable video

v15.2

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

8/100

Spend

$764

Leads

4

CPL

$191

Booked

2

Showed

1

Show

50%

SQLs

1

Cost/SQL

$764

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative - Incubator - CBO - Schedule - Business Owner Wave - (08/30)

Revenue $0.00 / CAC $0.00

playable video

v01.3

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

7/100

Spend

$434

Leads

3

CPL

$145

Booked

2

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

1

Close

0%

ROAS

0.34x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $147 / CAC $434

playable video

v22.1

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

6/100

Spend

$2,736

Leads

13

CPL

$210

Booked

5

Showed

2

Show

40%

SQLs

2

Cost/SQL

$1,368

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (08/18)

Revenue $0.00 / CAC $0.00

playable video

v02.2

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

5/100

Spend

$15,038

Leads

53

CPL

$284

Booked

49

Showed

1

Show

2%

SQLs

1

Cost/SQL

$15,038

Closed

1

Close

100%

ROAS

0.01x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $147 / CAC $15,038

playable video

KDAD169 12.26.25 (Doctors).mp4 - POST ID: 1256205852993835

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Watch

Meaningful spend with weak downstream signal

Score

5/100

Spend

$3,090

Leads

11

CPL

$281

Booked

7

Showed

2

Show

28.6%

SQLs

2

Cost/SQL

$1,545

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $0.00 / CAC $0.00

v11.2
image

v11.2

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

4/100

Spend

$4,273

Leads

12

CPL

$356

Booked

11

Showed

2

Show

18.2%

SQLs

2

Cost/SQL

$2,137

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (06/23)

Revenue $0.00 / CAC $0.00

playable video

v18.2

US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

4/100

Spend

$1,973

Leads

7

CPL

$282

Booked

4

Showed

1

Show

25%

SQLs

1

Cost/SQL

$1,973

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative - Incubator - CBO - Schedule - Business Owner Wave - (08/30)

Revenue $0.00 / CAC $0.00

playable video

v23.3

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

4/100

Spend

$987

Leads

5

CPL

$197

Booked

4

Showed

1

Show

25%

SQLs

1

Cost/SQL

$987

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (08/21)

Revenue $0.00 / CAC $0.00

playable video

KDAD206 1.7.26.mp4 - POST ID: 1263745318906555

KDAD206 1.7.26.mp4 - POST ID: 1263745318906555 - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

4/100

Spend

$0.00

Leads

2

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

1

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $147 / CAC $0.00

playable video

v23.1

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Watch

Meaningful spend with weak downstream signal

Score

0/100

Spend

$2,334

Leads

3

CPL

$778

Booked

1

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (08/21)

Revenue $0.00 / CAC $0.00

playable video

v01.2

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$1,427

Leads

4

CPL

$357

Booked

3

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $0.00 / CAC $0.00

playable video

v22.3

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$814

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (08/18)

Revenue $0.00 / CAC $0.00

playable video

v22.2

TA - VSL - NEW PIXEL - US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$748

Leads

2

CPL

$374

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (08/18)

Revenue $0.00 / CAC $0.00

playable video

v19.2

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$740

Leads

1

CPL

$740

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

playable video

KDAD216 1.7.26.mp4 - POST ID: 1263745282239892

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Learning

Needs more signal before a decision

Score

0/100

Spend

$723

Leads

5

CPL

$145

Booked

3

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $0.00 / CAC $0.00

v12.4
image

v12.4

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$302

Leads

1

CPL

$302

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

playable video

v02.1

US - Adv+ LLA - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$283

Leads

1

CPL

$283

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Creative Incubator - CBO - Schedule - (07/01)

Revenue $0.00 / CAC $0.00

v11.4
image

v11.4

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$173

Leads

1

CPL

$173

Booked

1

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

playable video

v01.3

v01.3 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

0/100

Spend

$142

Leads

1

CPL

$142

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

v03.4

v03.4 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

0/100

Spend

$141

Leads

3

CPL

$47.02

Booked

1

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

v03.1

v03.1 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

0/100

Spend

$138

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

v03.3

v03.3 - US - Adv+ LLA - 34

Learning

Needs more signal before a decision

Score

0/100

Spend

$138

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Spread - ASO - Schedule

Revenue $0.00 / CAC $0.00

playable video

v18.2

Small and Medium Business - 25+

Learning

Needs more signal before a decision

Score

0/100

Spend

$125

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (07/23)

Revenue $0.00 / CAC $0.00

playable video

IRS Hates This - POST ID: 1134462185168203

TA - VSL - Control - NEW PIXEL - US - Adv+ LLA - 25+ - (04/22)

Learning

Needs more signal before a decision

Score

0/100

Spend

$0.00

Leads

0

CPL

$0.00

Booked

0

Showed

0

Show

0%

SQLs

0

Cost/SQL

$0.00

Closed

0

Close

0%

ROAS

0.00x

GR - VSL - Scale - CBO - Schedule - (04/01)

Revenue $0.00 / CAC $0.00